In a bid to promote industrydriven approach to sports management education and focus on individual growth, fostering student employability and generating sector impact, Mumbaibased Global Institute of Sports Business (GISB) is offering 15-month long Sports Management course.
A full-time 20-unit course specialising in sport management has been certified by Spain-based Instituto Superior de Derecho y Economía (ISDE).The programme will start on October 8, 2018.
Joy Bhattacharjya, GISB Faculty, who is also a veteran in sports and media industry, said, “People in India have great interest in sports but there are people in the industry who lack quality and sports education.
Students wanting to make a career in this field go to foreign universities, spend money and are disappointed when they find no job back home.”
Bhattacharjya added, “With this management course, we expect to bring sports professionals, who are still working in the industry, to mentor students and teach them all the aspects of the industry from managing a team to getting a sponsor for a player.”
Bhattacharjya said, “The institute has been established to address the growing demand for professionals with relevant educational background to join global sports industry.”
All modules will be taught by individuals with sports industry experience and leading international and domestic sports organisations.
The course will also give opportunity to students to visit the UK to work for one of the world’s biggest sports organisations.
Bhattacharjya said that sports industry in India has changed but a lot needs to be done. “The government has started initiatives, including ‘Khelo India’ but it still needs to invest more in sports and spread awareness about various sports.”
The 15-month course module includes Communication Skills, Organisational Behaviour and Culture, Awareness and Self – Development, Sports Organisation, Sports Law, Sports Product, Sports Finance and Accounting, Sports Strategy Event, Management and Capstone Art of Negotiation, Retail Sales Leadership.
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